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5 Easy Hacks for Platforms You Need to Know

Writer: Shawn JonesShawn Jones

I talk a lot about the big guys: Twitter, Facebook, Instagram. But what about the other platforms available out there? Here are some of my thoughts on those. Enjoy. šŸ™‚

Kickstarter [rebelmouse-image 480592 expand=1 is_animated_gif=true]

To win at Kickstarter, you need to make content around your project and make sure the right people see it. Too many people in our world today will hear ā€œcontentā€ and think of an infomercial, or the Home Shopping Network. When I hear content, I think New York Times and Scandal. Get it? I wrote about it here.

Ello [rebelmouse-image 480594 expand=1 is_animated_gif=true]

They may come up with some other brilliant idea, and if so, thatā€™s awesome. Iā€™m rooting for everybody all the time. But bottom line is this: they raised money. Theyā€™re going to need to make money. So get in now on the ground level while you can. I talked about it here.

Podcasts [rebelmouse-image 480596 expand=1 is_animated_gif=true]

Iā€™m playing in the podcast space with the #AskGaryVee Show, and if youā€™re smart, youā€™ll try to get in there too. Even guesting on popular podcasts in your field can have an tremendous ROI. Do it. I talked about it here.

Reddit [rebelmouse-image 480597 expand=1 is_animated_gif=true]

Reddit has amazing opportunities for brands that want to play in that space. But you have to be super careful. Itā€™s a very tight, very smart community. You better be ready with something awesome. I talked about it here.

Personal websites [rebelmouse-image 480598 expand=1 is_animated_gif=true]

That personal website will be impervious to any changes on other platforms. No more organic reach on Facebook? No problem. Your website is a platform you control and you decide the content output. That is valuable. I talked about it here.

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